The Best Practices for Choosing Captivating and Effective Social Media Visuals

The Best Practices for Choosing Captivating and Effective Social Media Visuals

There is no doubt that social media has changed the way we view and live our lives. From the way we interact with friends and loved ones to the way we get our news on what is happening around us in the world, social media is unavoidable and it is here to stay.  Social media presents a unique way for consumers to interact with customers and potential clients. It allows for instantaneous communication, engagement, and feedback. It provides a space to share news, promotions, suggestions, and information. As a business owner or operator, this can be frightening if you do not have a grasp on social media and its many benefits. Fortunately, our Los Angeles digital marketing firm offers complete legal online marketing strategies. We offer a number of online services including mobile geofencing, organic web rankings, social media management, and many more.   How to Get the Most Out of Social Media Visuals As social media changes the marketing world, […]

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Tips for Marketing Leadership

Tips for Marketing Leadership

Creating and implementing an effective marketing strategy is crucial for businesses. Without a strong marketing plan, companies can lose consumers and in turn, money. Oftentimes, producing a marketing campaign can be simple but finding the proper leader to head that campaign can be difficult. The best leaders help to encourage, influence, and communicate with others around them.  As the digital marketing world continues to grow and prosper it is more important than ever for companies to seek out strong individuals to lead their marketing efforts. Steve Jobs is a prime example of someone who found success in a marketing leadership role. Through marketing, Jobs was able to express his leadership via captivating and informative performances every time Apple Inc. unveiled a new product.   There are countless marketing strategies that exist in the digital world and it can be hard to decide which one is the best. Our skilled Los Angeles marketing agency can help law firms create and implement effective […]

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How to Convert With Psychology: 4 Design Levers to Pull

How to Convert With Psychology: 4 Design Levers to Pull

Analytic dashboards are used to explain user data based on view time, country of origin, bounce rate, and numerous other aspects. When businesses focus on the marketing numbers, it becomes easy to lose sight of the bigger picture and that is, users, consumers, and visitors are people.  Human desires and needs are what create a demand for your business. They are the main reason you have a product or service in the first place. Although, only having a good product or service is not enough to fulfill human needs and desires. Businesses also need a strong understanding of web design.  Simply put, design is understanding what drives people’s behaviors. Knowing their wants, how they would like to receive them, and how you can deliver them. Essentially, businesses require a solid grasp of psychology.  Our Los Angeles marketing agency can help your law firm create a marriage between psychology and design. With our countless web services, like content creation, website development, […]

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A Quick and Easy Guide to Fixing 504 Timeout Errors

A Quick and Easy Guide to Fixing 504 Timeout Errors

If you have ever hoped to visit a website but instead, you were met with an error page, you know how frustrating of a feeling that can be. When you are searching for specific content and are unable to continue it can make you want to quit looking altogether.  One of the worst things a company can do is keep consumers from getting what they want and are looking for. When a timeout error occurs, consumers are likely to leave the page and lose trust in the brand as well.  If your firm is having trouble fixing web issues, our Los Angeles marketing agency can help. We offer a number of marketing services including, content creation, legal website content, and even website development services. Contact our office today to get the help you need.  What Is a 504 Timeout Error? A 504 gateway timeout error indicates that the server did not get the response it needed from the upstream server […]

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List or Grid View? Why Your Blog Layout Matters

List or Grid View? Why Your Blog Layout Matters

Blogging is an important component of online marketing. It is proven to be one of the most effective ways to build brand awareness. Creating compelling content can increase traffic to your company’s website. It serves as an inexpensive way for companies to enhance marketing efforts and attract the attention of new customers.  Recent research has uncovered that the layout of your blog may be just as important as a marketing tool as the blog itself. The two main layouts of blogs include: list view and grid view. List view is generally the layout used by most businesses, but studies show that it isn’t always the most effective.  Our Los Angeles marketing agency has years of experience helping law firms generate traffic to their website via blog management. Our skilled marketing team can help businesses create compelling content, increase website traffic, and create high-quality blog formatting and content.    List Style Blog List style blogs consist of a classic stacked list […]

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The Top 8 Benefits of Using Facebook Advertising

Twitter vs. Facebook for Businesses

The Top 8 Benefits of Using Facebook Advertising As the digital marketing age continues to grow and expand, it is more important than ever for businesses and companies to build up their social media management. Utilizing different media platforms, such as Twitter, Youtube, and Facebook, can revamp a businesses’ advertising campaign and subsequently increase online traffic. Facebook is the world’s largest social media platform, with around 2.2 billion people logging in every month. Effective use of the site can help to grow brand awareness, increase engagement with prospective clients, and create a space to share valuable information between consumers and businesses. At Performance First Marketing we offer expert marketing strategies for law firms across the country. Our agency has years of experience in the legal and marketing industries. Performance First Marketing can help your law firm increase its online advertising and management of social media to increase company growth and reach. Contact our Los Angeles marketing firm today to speak […]

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Important Lessons You Might Have Missed From Content Marketing World

Top 7 Digital Marketing Services

Important Lessons You Might Have Missed From  Content Marketing World   The main goal of the yearly conference is to inspire people to create their own unique content marketing and network with some of the most experienced creators in the business. Content Marketing World can help businesses and entrepreneurs alike to design a successful content marketing plan to grow and captivate consumers.  Performance First Marketing has years of experience assisting companies with their marketing strategies. From content creation to social media management, our marketing agency handles it all.  Performance First Marketing can help companies and individuals to apply tips and techniques from Content Marketing World to their own marketing plan. The following is a list of important lessons that were covered at Content Marketing World:   Words: Pick ones to convert When creating any kind of content, it is crucial to keep in mind what audience you are trying to reach and attract. Keeping in mind word selection can make […]

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The Benefits of Using a Digital Agency for Your Marketing Efforts

The Benefits of Using a Digital Agency for Your Marketing Efforts Every entrepreneur and business owner knows how important it is to have a strong and enticing marketing strategy for their company. Proper marketing can increase online and offline traffic, as well as increase sales and company growth. Unfortunately, it can be hard to find your company’s voice and brand in the market today. With the steady incline of digital marketing, there is a need for businesses to increase their online presence and a digital agency can help with that.  Performance First Marketing was started by a group of attorneys looking to offer comprehensive web development strategies for law firms across the country. We provide a number of different marketing tools and strategies to help firms broaden their reach and generate leads. Contact our agency today to learn more about how digital marketing can work for you.    What is a Digital Agency? In basic terms, a digital agency is […]

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Everything You Need To Know About Writing Meta Descriptions

7 Digital Marketing Tips for Law Firms

Everything You Need To Know About Writing Meta Descriptions The phrase “meta description” can cause panic and confusion but not to worry, it’s actually much simpler than you think. A meta description is the small bit of text that appears below the blue link in a search engine result. It acts as a summary of the content that is presented on the webpage linked above.  Meta descriptions are not an official ranking factor in Google search results, but they can be edited to promote traffic to the webpage. The more content that your business creates and the further you look into inbound marketing, the more you will see that meta descriptions can heavily influence traffic to and recognition of your webpage.  At Performance First Marketing we provide law firms with valuable marketing services, including content creation, reputation management, organic web rankings, social media management, and many more. If your business is looking to expand and broaden its online reach, contact […]

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How To Survive A Social Media Midlife Crisis

Twitter Tips For Law Firms

How To Survive A Social Media Midlife Crisis The rise of the digital age has begun to change how businesses market their products. Billboards and newspaper advertisements give way to tweets and Youtube videos. To survive the shift to the digital world, companies are being forced to tailor their business strategies to better reach their customers, and that means utilizing social media.  Social media is no longer seen as simply a platform for sharing and connecting with friends, now businesses have realized it is a crucial marketing tool. It is an opportunity to connect with potential clients and other professionals in your industry.  Unfortunately, social media is currently in crisis. Although Facebook is only 14 years old, and Twitter even younger at 12, millennials are already starting to grow tired of the same things. A statistic like this can be scary for companies that are invested in the social media game, but it is not the end of the world. […]

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