How do I get my firm visibility on the internet? This is a question that plagues many small businesses and is particularly important for specialized business that buyers don’t require on a daily basis; Law firms certainly fall into this bucket and the average consumer typically doesn’t have a Rolodex of attorneys for that just in case moment when most folks believe, “that won’t happen to me.” And then when it does, who do they turn to? Twenty years ago, most people would pick up the phone and call a friend, family member or workmate but today the trend has changed. The smartphone and the proliferation of the World Wide Web have caused most people to turn to the web and social media for most of their “fill in the blank product or service” near me, otherwise known as location-based search. According to Google, since 2011 the near me search has increased over 3400% and more than 80% of these […]